Annual Responsible Gambling
Holiday Campaign
The CT Lottery hosted its 9th Annual “Give a Child a Toy, Not a Ticket" Holiday Toy Drive this year from November 28th to December 30th to help raise awareness that lottery tickets are not suitable gifts for children, and to collect toys for patients at Connecticut Children's.
To do this, the CT Lottery proudly partnered with Connecticut Children’s, Fox61 and iHeart Radio. We launched a multi-media effort aimed to educate adults not to buy lottery tickets for children under 18. Instead, we encouraged donations to Connecticut Children’s in the form of toys, gift cards or monetary donations.
Connecticut Children's uses toys as a distraction from pain before shots, tests and surgeries, and to help celebrate birthdays and special events during longer stays.
This year, the Holiday Toy Drive successfully delivered more than 3,000 toy donations in total to Connecticut Children's. Over the years, the CLC in partnership with iHeartRadio, has coordinated the donation of nearly 30,000 toys, while also spreading the Responsible Gambling message that lottery tickets are not suitable gifts for children.
Thank you to all who donated and made this year another great success!
Pictured above: Chris Davis, CT Lottery, presents Connecticut Children's staff with this year's toy donations.
We are a proud recipient of the National Council on Problem Gambling 2022 Gift Responsibly Campaign Award for our 2021 Holiday "Give a Toy, Not a Ticket" toy drive. Our annual "Give a Toy, Not a Ticket" campaign is geared towards reminding players that lottery tickets are not suitable gifts for children, and we leverage all of our promotional channels to spread that message. The toy drive component benefits Connecticut Children's, and last year's efforts delivered a record 15,000 donated toys to the hospital to help comfort young patients!
Responsible gambling is a tenet of the Connecticut Lottery Corporation's mission, and it is one that we focus on throughout the year.
